This ad campaign is incredible.
Put together by Save Our Sisters,” an anti-sex trafficking initiative, these anti-domestic violence ads approach a serious topic in a powerful and culturally relevant way.
“Today, more than 68% of women in India are victims of domestic violence. Tomorrow, it seems like no woman shall be spared. Not even the ones we pray to.”
“100 million Indians, largely women and girls, are said to be involved in trafficking.”
“Last year alone, 244,270 crimes against women were reported in the country.”
Not even the goddesses are safe. Wow.